This week
This week on the podcast we discuss:
Data has become a vital tool for law firms to refine their strategies, enhance client acquisition, and optimize digital presence. With Google Analytics GA4, law firms now have the tools to dive deeper into their website’s performance, uncovering client behaviors and boosting conversion potential. In this week’s episode of Counsel Cast, guest Pete Everitt breaks down GA4 for lawyers, revealing how this latest analytics tool can transform law firm marketing through AI-driven insights and refined SEO strategies.
Whether you’re a seasoned partner or new to digital marketing, here’s why tuning into this episode can be a game-changer for your law firm’s digital strategy.
Sound Bite
It isn’t your divine right to get inquiries or sales. You have to work for them. You have to prove to people that you are the right fit for them.
-Pete Everitt, Episode 143
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About
When you face a complex case outside your expertise, you bring in co-counsel to achieve next-level results. Similarly, when you’re looking to engage, expand, and elevate your law firm, Counsel Cast is the podcast that provides the expertise of a Marketing Co-Counsel® for your law firm. This podcast delivers expert insights tailored for law firms, providing the actionable marketing strategies and clarity you need to grow.
Each episode brings industry leaders to the table, covering topics from SEO to content strategy, social media, and branding—ensuring you have the tools to make impactful changes. With every discussion, *Counsel Cast* breaks down complex marketing challenges, offering practical takeaways that empower your firm to drive client engagement, improve conversions, and stay ahead in a competitive market.
Harness the power of our podcast’s expertise for your law firm.
Leverage the power of marketing to grow your firm.