Texting is a fast, friendly, and effective form of communication. Sending a text makes it easy to connect with friends, family, work, and businesses through a channel that’s always accessible. But, it’s not always the right time to send a text – and that’s where scheduling a text comes in.
Sometimes you think of sending
Do you ever have late-night inspiration that you can’t wait to share with others? Or want to send a time-sensitive message without worrying about being available to press send? If so, you’re probably wondering if you can schedule a text on an iPhone.
Fortunately, the answer is yes – but it’s not as simple as
Today’s marketers are turning to text messaging to create personalized campaigns that reach leads quickly. Because consumers who receive SMS marketing messages consistently engage with the channel, they are 40% more likely to convert. Texts also have a 209% higher response rate than phone, email, or Facebook.
But as more leads engage with businesses
Feel like you’re getting more spam texts than ever? You’re not alone. In April 2023, Americans received 13.1 billion spam texts—almost 48 per person. That’s a lot more spam messages than Americans were receiving as recently as 2020.
Spam texts can be disruptive and time-consuming, sapping your energy as you read them, determine they’re
Efficiency is a crucial element of succeeding as a business. The faster you can take prospects through various stages of the sales process, the more revenue you can generate for your business. But, it’s hard to be efficient if you don’t have a plan in place to segment and evaluate the steps of your sales
Consumers are communicating through more channels than ever, and they expect you to engage them on each one. Managing chats across all of these channels is tough, to say the least. Providing personalized experiences across them is nearly impossible—without some help.
That’s where automatic text messaging comes in. Automated texting takes over repetitive tasks,
Texts have opened a whole new world for business-to-business (B2B) and business-to-consumer (B2C) sales teams. Combining the efficiency of email with the personal touch of phone calls, texts have a 98% open rate and up to a 45% response rate. In other words, they make it easier to connect with leads and prospects quickly.
With a 98% open rate, texts are a direct connection to your leads and customers. They’re also a proven engagement tool, achieving up to a 45% response rate. But to get the best results and move the needle on ROI, you have to optimize your SMS marketing campaigns.
Personalized messages that foster relationships are
Digital transformation can take on different meanings for different companies. For one internet service provider, it’s about leveraging technology not just for technology’s sake, but to create a better customer experience.
JC Swailes and his sales team was already using Heymarket to streamline communication with their prospects over text messaging. When ChatGPT launched late last
Nearly three-fourths (71%) percent of consumers expect personalized interactions from your business. Happily, tools like SMS marketing make personalization at scale easier than ever, allowing you to enjoy up to a 15% increase in conversions from personalized messages.
Personalized SMS marketing relies on SMS marketing templates. These reusable messages are the main ingredient in one-to-many
Visuals are a surefire way to enhance presentations, whether you’re speaking to students, employees, or clients. But you need relevant visuals to drive a point home, and it can be difficult to get them when you’re talking about texting. There just aren’t many realistic text images out there—especially if you want to add unique
Marketing has never been more challenging. You’ve got more consumers to reach through more channels than ever before, from Facebook Messenger to texting and everything in between. Then there’s the fact that 71% of consumers expect you to send personalized content through said channels.
Enter SMS marketing. Texting empowers you to form meaningful relationships
In July 2021, Twilio announced that it acquired text messaging provider Zipwhip. With the $850 million acquisition, the future for businesses using Zipwhip to text their customers became uncertain. Then in November 2022, Twilio confirmed it would permanently sunset Zipwhip’s business texting service.
Zipwhip Shutting Down
The Zipwhip acquisition left at least 30,000 businesses in
More than one in 10 appointments never show. For some industries, the no-show rate can be as high as 39%—meaning nearly 40 out of 100 patients you’re supposed to see aren’t receiving care.
No-shows also have a big impact on revenue. If an appointment brings in $100 and your business has 100 appointments a
In 2022, customers spent 18% more than they did two years earlier and customer service volume increased. But in today’s uncertain global economy, teams are left to manage increasing sales opportunities and ticket volume with the tools they already have. Luckily, many of these tools do a great job of helping teams find