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Search Engine Optimisation (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. This glossary explains all the terms relevant to that practice and more generally to website development. There are many more useful articles on these topics on the Hallam Blog. 301 Redirect – A web server function where an old web page address or URL is redirected to a new one. A bit like redirecting mail when you move house but on a permanent basis. A 301 Redirect is a “permanent” redirection status indicating that the page…