This week
This week on the podcast we discuss:
How Can Social SEO Generate Free Traffic and Improve Your Law Firm’s Conversions? with Paul Counts and Shreya Banerjee
Episode Highlights:
Are you tired of struggling to grow your law firm online?Have you ever wished there was more time to do everything it takes to succeed?Do you feel overwhelmed and frustrated with the complicated world of SEO and Google algorithms?At Conroy Creative Counsel, we also run a small business, so we understand your struggle.That’s why we
Today’s digital landscape is constantly changing, so it’s not uncommon to wonder if Search Engine Optimization (SEO) is still viable in 2024. For law firms, where competition is fierce, and clients demand expertise, SEO remains crucial for attracting the right audience and growing your practice.
But how exactly does SEO benefit law firms in today’s
Did you know that 90% of consumers read online reviews before visiting a business, and 88% trust these reviews as much as personal recommendations? Therefore, a law firm’s online reputation is paramount. Potential clients increasingly rely on online research to evaluate legal services, and online reviews play a pivotal role in their decision-making process.
But
Consistency in marketing is crucial for any business, but it is essential for law firms. A consistent marketing strategy helps build trust, reinforces your brand identity, and ensures that your firm remains top-of-mind for potential clients. However, achieving consistency can be challenging, especially with the demands of running a law firm.
This guide outlines actionable
This week
This week on the podcast we discuss:
The Long Game: Strategic Approaches to Sustaining Client Relationships with Cindy Chang
In this episode, Cindy Chang, a personal brand coach and marketing strategist, discusses sustainable client relationships and strategic branding for business owners, particularly those in service-based industries.Cindy shares insights from her experience working with
The ability to maintain strong, lasting relationships with clients is more critical than ever for law firms. Traditional marketing methods are becoming less impactful as existing and prospective clients are often inundated with information, and cutting through this noise to capture their attention can pose a significant challenge.
Email newsletters are a cornerstone of effective
Effective marketing for a law firm requires thoughtful planning, especially when considering seasonal changes. Seasons affect not only your client’s needs but also their behaviors and the types of legal services they might seek. A strategic approach ensures your marketing efforts remain relevant and resonate with your target audience throughout the year.
Impulsively creating content
Online presence needed modernizing
Transforming Legal Branding and Online Presence for PSWM
Bob McKirgan, Randy Papetti, Bruce Samuels and Jon Weiss, after practicing together for over 25 years at a top-tier, full-service law firm, decided to establish their own firm, Papetti Samuels Weiss McKirgan (PSWM). Their combined experience of over 100 years in big-law practice
Website spam is a persistent problem for many businesses, including law firms. Whether it’s unsolicited comments, fake sign-ups, or malicious bots attempting to infiltrate your website, spam can clutter your site, skew analytics, and potentially harm your firm’s reputation. Fortunately, tools like CleanTalk offer an excellent solution to keep your site free of unwanted intrusions.
Did you know that a staggering 74% of potential clients visit a law firm’s website with the intention to take action, and 87% of those who contact an attorney end up hiring them? These statistics underscore the critical role a strong online presence plays in client acquisition. High-quality content is the cornerstone of this strategy,
This week
This week on the podcast we discuss:
Best Practices for Law Firm Exits with Kevin McGoff
Episode Highlights:Planning to leave your law firm and wondering how to do it right? In this episode of Counsel Cast, “Best Practices for Law Firm Exits with Kevin McGoff,” we explore the essential steps and strategies
With today’s competitive legal market, turning clients into loyal advocates for your law firm is crucial. While delivering exceptional legal services is the foundation, cultivating client loyalty requires strategic efforts beyond the courtroom.
While bringing new clients to your website is essential, focusing on established clients is also important. This article will discuss practical strategies
Today’s digital age allows law firms a unique opportunity to connect with clients and prospects through social media. However, knowing what to share that is engaging and professional can be challenging.
This article will discuss five effective strategies law firms can use to engage clients on social media. Incorporating these tactics will allow your
This week
This week on the podcast we discuss:
How Can Neuroscience-Driven Messages Improve your Engagement? with Aurora Winter
Episode Highlights:In this episode, Aurora Winters joins me to talk about the importance of appealing to the ‘croc brain’ to grab attention, using social proof for validation, and delivering messages concisely.Aurora explains the significance of
Website copy has various goals. It needs to engage new visitors, provide them with information, and show them they are in the right place to meet their needs. It can be challenging to meet all those goals, so finding a copywriter specializing in web copy is crucial. While the copywriter you choose may have an