As you go through the process of building a website for the law firm, it’s all too easy to get so close to the project that you can’t see it from the perspective of a client.
While it’s natural to care how your website looks and have strong opinions about the content it needs, it’s
It’s understandable if basic website maintenance isn’t exactly at the top of your mind. As someone who runs their own legal practice, you’ve got plenty of other tasks on your plate at any given time.
However, for WordPress-based websites, there are some key maintenance tasks that must be taken care of for your firm’s website
It’s understandable if basic website maintenance isn’t exactly at the top of your mind. As someone who runs their own legal practice, you’ve got plenty of other tasks on your plate at any given time.
However, for WordPress-based websites, there are some key maintenance tasks that must be taken care of for your firm’s website
Attorneys who run their own firms have a lot on their plates, and it can become easy to feel like you’re stretching yourself too thin. When we get busy, our natural tendency is to focus on top-priority items and let our marketing efforts slide. However, the long-term success of your firm hinges on your ability
The copy you have on your website is what informs visitors on your website and convinces them to become clients of your firm. If you have poorly written copy or copy without a clear message, then it is unlikely your visitors will spend much time on your website, meaning you miss out on opportunities to
The website audit is one of the best processes you have to keep your site running smoothly and to ensure you’re achieving your digital marketing goals.
Of course, it’s understandable if the term “audit” puts you off. It evokes images of business and financial complications and stuffy suits.
While a website audit might not be
Writing and updating your blog can feel like a monumental, time-consuming task, especially if you currently have a heavy case load. You’ve probably heard how important it is to continue generating new content for your website, but it’s easy to lose steam if you lack the time, and especially if you have a hard time
designing website layout – a sketch in a spiral notebookWebsite footers frequently get overlooked as a design element, but they can play an important role in your website. They represent an area of the site with a lot of untapped potential to enhance your customers’ experience and deliver some critical information.
We’ve collected five examples
When developing a website, it’s important to carefully think through every aspect of the design. Something as simple as color can play a big role in how people viewing and reading your website will perceive your firm.
For as long as advertising has existed, colors have been used to evoke particular emotions and to encourage
So you’re finally getting ready to launch your website! Before you make it available for public viewing, make sure you’ve inspected and tested every single feature and page on the website to make sure it functions smoothly and is ready for the world.
Having a functional, aesthetically pleasing website is crucial to your firm’s brand.
Blogs aren’t just limited for celebrities, major corporations and hobbyists. Law firms can benefit greatly from having a blog, and may in fact fall behind the competition in their digital marketing if they fail to develop a law blog of their own.
It’s understanding to be a bit anxious about the prospect of starting up
It’s quite common for attorneys with their own firms to dream big, and even to become overwhelmed by the sheer scope of their goals and all the steps necessary for achieving them. It’s understandable to be intimidated by all the work that lies ahead of you to make your dreams a reality, but the good
Any type of written content you have, whether it’s a landing page, blog post, mailer or brochure, should feature some type of call to action (CTA). This is a verbal directive to your audience to do “something,” whether it’s contacting you for more information, setting up a consultation to discuss their legal issue, or submitting
Creating written content for your law firm’s website is one of the best ways to position yourself as a thought leader in your field while also improving your website’s search engine rankings. However, many attorneys with their own practices struggle to determine the kind of content they should create, or the topics they should cover.
More internet browsing is happening from mobile devices than ever before, so it is crucial for your firm to prioritize functional and attractive mobile designs for your website. What was once seen as a luxury is now an absolute necessity—a mobile-friendly design demonstrates your company’s commitment to providing the best possible experience for clients, and
Reviews and word-of-mouth advertising are two of the most powerful ways for any business to expand its reach, and that includes law firms. When people are researching law firms, one of the first things they’re going to do is head to the Google business listing (and other review sites) to browse reviews and testimonials from