Conversational AI is technology that understands human language and responds to it naturally. It uses natural language processing (NLP) and machine learning to interpret what a person means, hold a genuine two-way conversation, and improve with every interaction.
Picture a clinic’s front desk on a Monday morning: 40 texts to reschedule appointments and a weekend
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Create high-impact RCS marketing campaigns in Heymarket using Twilio
If you’re using Heymarket for business messaging, you likely want a more immersive way to engage customers than standard SMS. While SMS is great for alerts, Rich Communication Services (RCS) lets you send branded, interactive, app-like experiences directly to a user’s native messaging app.
This tutorial shows how customers can use Heymarket, powered by
How to choose an AI solution for healthcare operations
Administrative work is eating into the time healthcare teams have for patients. Tasks like scheduling, documentation, billing follow-ups, and prior authorizations are an everyday part of most medical practices, but they don’t always need a person managing every step.
AI in healthcare operations has made it possible to automate many of these workflows, freeing staff
How to polish your emails (and why it’s worth the extra minute or two)
As a professional or business, a well-written email shows readers that what you’re saying is worth their attention. Whether you’re calming a frustrated customer, reaching out to a new lead, or responding to a job offer, you want to make sure they receive your message the way you intended: respectfully, and with real thought behind
Training our AI agents: Why we became our own first customers
Building AI agents that can solve real customer problems is a rewarding challenge. As the Heymarket team built our own AI agent, it was also a chance for us to learn about how to prepare AI agents for the dynamic, real-world conversations your customers bring to the table.
At Heymarket, we decided to find out
Introducing Escalations: Alerting the right person at the right moment
As customer messaging continues to grow, it can be a challenge to keep up with the volume. Within every busy shared inbox, a few specific conversations often carry a bit more weight—like a VIP client with a billing question, a patient sharing a symptom, or a prospect ready to sign on the dotted line.
These
Inbox management for business: How to organize your team’s conversations (and 5 systems that help)
Your team checks email in one tool, responds to texts from another, and monitors social DMs in a third. Each channel has its own queue, its own notification rules, and its own blind spots. When a customer reaches out in more than one place—which they often do—nobody has the complete picture, and the conversation starts
Omnichannel customer service platform: what it is, why it matters, and how to choose one
A customer emails your customer service team on Monday with a billing question. By Wednesday, they haven’t heard back, so they send a follow-up text. Your agent sees the text, has no idea an email was sent, and asks the customer to explain the issue again.
That disconnect happens when channels operate individually rather than
Introducing Conversation Tags: Bringing structure to customer messaging
Teams rely on manual notes, CRM workarounds, or keyword searches to understand why customers are messaging.
Today, we are excited to introduce Conversation Tags — a structured, scalable way to classify inbound and outbound messages inside Heymarket.
Why we built Tags
High-volume inbound SMS makes it focus on conversations that matter the most. Without standardized
Connect your entire tech stack to Heymarket with inbound webhooks
Modern teams don’t operate in a single system and software systems are event machines. As such, modern teams need to juggle data from different platforms. Example: a POS system handles orders, an ERP tool tracks shipments, and a CRM manages leads.
Each of these systems is constantly broadcasting “events”: an order is placed, a delivery
How to respond to a text: tips and examples for every situation
You get a text. You read it. You start typing a reply. You delete it. You write it again, but that draft doesn’t feel right either.
Unlike calls, texting compresses tone, context, and intent into a tiny box. Without a voice or other social cues, a message that sounds right in your head won’t always
Email now works alongside SMS in Salesforce and HubSpot
The CRM is where customer context lives. If you want to deliver tailored customer experiences, communication should live there, too.
That’s why we’re bringing email into the same Salesforce and HubSpot workflows our customers already use for SMS, starting today.
With our updated CRM integrations, you can manage texts and emails in one centralized
How to humanize AI text: practical strategies and real examples
With AI, you can generate a first draft in seconds. But when you read the writing back, something often feels off. It’s polished but impersonal, wordy but mostly meaningless, like someone trying to hit the word count on a school essay for a book they didn’t read.
That’s because AI can predict which words belong
6 examples of AI-generated emails (and how to avoid sounding like ChatGPT)
AI has changed how people write emails. Instead of starting from a blank page, many messages now start as a full draft that already sounds clear and put-together. But when you use that first draft as your final email, it rarely lands how you wanted it to.
That’s because those drafts are designed to be
How to spot an AI-generated email in your inbox
A lot of higher-stakes conversations happen over email. Companies use it for important, official messages, like billing notices, security alerts, hiring next steps, and account updates. Individuals rely on email for formal conversations, like contacting a professor or reaching out about a job opportunity.
Because these messages often come with real consequences, people tend to
How you can use AI to personalize emails more effectively
Personalization is essential for business communication, especially via email. Customers reject generic emails that don’t greet them by name, and they expect every offer to be relevant. If they reach out to customer service, they want an email that acknowledges their specific situation, not just a standard update that could apply to anyone.
Most teams